menya-iroha
Table of Contents
Restaurant Overview
Features and Specialties
- The World-shaking Pitch-black Champion: Synonymous with “Toyama Black” : A famous establishment located in the basement of the CiC building, a landmark in front of Toyama Station. Boasting a track record of winning the Japan championship multiple times at the Tokyo Ramen Show, it is the key player that made Toyama Black known across Japan and the world as a “refined local gourmet.”
- Deep Body and Sharpness: “Black Shoyu Soup” with Magic Black Soy Sauce : Utilizing a soy-sauce tare that concentrates seafood umami. Notably, despite its dark appearance, it features a “drinkability” with a deep body yet a clean aftertaste. Reaching an aged concentration of umami, it can be enjoyed until the very last drop.
- “Medium-thick Curly Noodles” Resonating with the Soup : Resilient medium-thick curly noodles that moderately carry the rich black shoyu. The savoriness of the soup and the sweetness of the noodles combine in your mouth, providing the satisfaction unique to Toyama Black.
Basic Information
| Item | Description |
|---|---|
| Address | B1F CiC Bldg., 1-2-3 Shintomichō, Toyama City, Toyama |
| Access | Approx. 1-minute walk from JR Toyama Station or Dentetsu Toyama Station |
| Phone | 076-444-7211 |
| Opening Hours | 11:00–22:00 |
| Closed | Follows CiC building holidays |
| Special Holidays | - |
| Seats/Facilities | Counter and table seating |
| Smoking/Non-smoking | Entirely non-smoking |
| Parking | Available (affiliated parking lots available) |
| Official SNS | - |
| Official Website | http://www.menya-iroha.com/ |
| Gourmet Sites | Google Map: https://maps.google.com/?cid=1695069394630558422 |
Main Menu
| Recommended | Category | Item | Price |
|---|---|---|---|
| ★ | Ramen | Toyama Black Black Shoyu Ramen | 900 yen |
| ★ | Ramen | Shiro-ebi (White Shrimp) Shio Ramen | 950 yen |
| ★ | Side | Toyama Black Gyoza | 450 yen |
Instant Ramen Introduction
Menya Iroha boasts national name recognition, and its cup noodles and boxed raw noodles are widely sold at major souvenir shops, supermarkets, and even overseas retailers. It’s extremely popular as a standard Toyama souvenir choice.
Google Reviews Analysis
| Item | Content |
|---|---|
| Overall Rating (★) | 3.7 / 5.0 |
| Review Count | Over 1,280 reviews |
(As of March 21, 2026)
Positive Review Trends
- It’s the best to be able to eat authentic Toyama Black so close to the station. Surprised it’s much easier to eat than it looks.
- Shiro-ebi Shio Ramen is also exquisite. The sweet seafood broth seeps into the body.
- Located in the basement of CiC, it’s easy to stop by between sightseeing activities. Customer service is smooth.
Improvements/Negative Review Trends
- Many tourists mean it can be very crowded during peak hours; you need to be prepared to queue.
- For those seeking the “shocking saltiness” of the original style, it might feel slightly too refined.
Summary & Recommendations
Recommended For:
- Tourists wanting a “fail-proof Toyama Black” experience first and foremost in front of Toyama Station.
- Those interested in the pitch-black look but who aren’t fans of something overly salty.
- Greedy diners wanting to enjoy a wide range of local flavors, such as shio ramen using Toyama’s specialty white shrimp.
Tips for Your Visit:
- An excellent location right in front of Toyama Station. While the most popular choice is “Black Shoyu,” the “Shiro-ebi Shio Ramen” using white shrimp (the “Jewel of Toyama Bay”) is also highly rated and recommended to share with a companion. Since the CiC basement has many souvenir shops, searching for “Iroha” souvenir ramen after eating is also fun.